Grenade® joins European sports nutrition trade association

The European Specialist Sports Nutrition Alliance (ESSNA) has announced that leading sports nutrition company Grenade® has joined its membership.

Grenade®, a global manufacturer and distributor of award winning weight management and pre-workout products for both men and women, joins ESSNA’s membership of manufacturers, distributors and suppliers committed to meeting full regulatory compliance, high safety standards and upholding EU regulations on the content and labelling of sports nutrition products. This follows Arla Foods, Athlete King Nutrition and BULK POWDERS joining ESSNA in recent weeks.

ESSNA is the voice of the sports nutrition industry in dialogue with regulators, policy makers, the media and consumers. Its work focuses on campaigning against EU regulations that could adversely affect the sports nutrition sector, as well as monitoring and reporting irresponsible companies which flout EU law for commercial advantage and may put consumers at potential risk from dangerous products.

Dr Adam Carey, Chair of ESSNA, said:

“We are delighted to welcome Grenade® to our ever growing membership, and we are confident that our work will continue to pull together responsible sports nutrition organisations from across the EU to join forces and both protect and promote the reputation of our industry.”

Alan Barratt, Founder and CEO at Grenade® said:

“We are very proud to become members of ESSNA, particularly at such an exciting time for sports nutrition globally. It’s very important that the sports nutrition industry has a strong, collective voice in Europe to protect both our industry and consumers.”